WHY RUN
WHEN YOU CAN
FLY SWIFT
Building Elite Athletes · Creating Enduring Brands
WHY RUN
WHEN YOU CAN
FLY SWIFT
Building Elite Athletes · Creating Enduring Brands
$10M+ NIL Opportunities Negotiated ★ 40-0 UIL 6A State Champions ★ 16 of Top 25 Female Athletes ★ 4.5× Women’s Sports Revenue Growth ★ WNBA Pipeline: MVP & POY Recipients ★
Strength
Wisdom
Identity
Focus
Trust
“We don’t chase moments — we build systems that create them. Athletic success fuels commercial value, and commercial value funds athletic success.”
— Damion McKinney, Co-Founder
The System – The 6 Pillars of Excellence
Support Network
Psychological resilience, pressure management, and the championship mindset that separates good from elite.
Life Skills
Academic planning, time management, and the personal development to build identity beyond sport.
Media & Brand
Content creation, social strategy, and authentic brand alignment that converts audience into income.
Financial Literacy
NIL structuring, wealth protection, and the financial education to turn a career into a legacy.
Athletic Performance
Elite training, customized nutrition, and recovery protocols engineered to peak athletes physically.
Mental Performance
Psychological resilience, pressure management, and the championship mindset that separates good from elite.
Track Record
Proven at Every Level
From ESPN College GameDay sidelines to WNBA championship floors — Fly Swift Management operates where elite talent is built, negotiated, and elevated.
$10M+ in NIL opportunities facilitated in collegiate football alone. WNBA talent developed into MVPs and Offensive Players of the Year. A 40-0 UIL 6A State Championship.
We Operate on Results
40-0
Lancaster Lady Tigers 2025–26
$10M+
NIL Opportunities Negotiated
16
Top-25 Female Athletes Showcased
4X
Large-Scale Exposure Events Hosted
the Fly Swift founders
Damion McKinney
Co-Founder | Athlete Development & Recruitment
Developed WNBA MVPs at Baylor under Kim Mulkey. Negotiated $10M+ in NIL for collegiate football. NCAA Transfer Portal expert. Current Asst. Coach, Lancaster Lady Tigers.
Chasity Anderson
Executive Partner| Strategic Partnerships & Business Development
Closed 2 major deals in a single quarter tied to $1M+ in opportunity. Expert in compliance, financial strategy, and deal structuring that protects every partner.
DJ McKinney
Co-Founder | Brand ambassador
is proven ability to execute under the national spotlight makes him the perfect brand ambassador to guide Fly Swift prospects through high-stakes recruitment and Division I preparatio
Latest News
Keep up with all the latest news, events, and press from Fly Swift Management.
Imani Morris
Zero Offers to Division I: The Imani Morris Story Every parent of a high school [...]
40 and 0
40 and 0: How the Lancaster Lady Tigers Won the State Championship That Meant More [...]
She’s A Bucket
She’s a Bucket Houston: Inside the Elite Showcase That Put 16 Top-25 Prospects in One [...]
Voices of the Fly Swift Ecosystem
“I’ve been around a lot of people in sports, athlete development, and mentorship, and I can genuinely say Damion McKinney — “Swift” — is different. Not just because of what he knows about the game, but because of the way he pours into people. The knowledge, wisdom, patience, and keen attention to detail he brings is rare nowadays. He understands athlete development goes way deeper than just talent or surface-level training. He breaks the game down in a way that actually connects — teaching athletes how to read situations, think ahead, adapt under pressure, and move with purpose. That’s the type of knowledge that separates athletes who simply play from the ones who dominate.”
DaQuan McKinney
Athlete & Mentor · Fly Swift Ecosystem
“Fly Swift Management is providing confidence, knowledge, and development for my daughter, Imani Morris. In summer of 2022, Damion McKinney found my daughter in her junior year of high school. At that time she had zero offers for a basketball scholarship. Damion and his management team started working with her — in the gym, weight training, conditioning, and AAU basketball. He told me she would have an offer by the beginning of the school year. It happened just as he said. His knowledge of the recruiting process and how D1 athletes had to transition was the most valuable thing. How his management skills helped develop my daughter is something I’ve learned is probably the most important part of Fly Swift Management.”
Herm Morris
Parent · Imani Morris, D1 Basketball Recruit
“Since meeting Damion McKinney in 2008, he has proven to be a visionary, thought leader, and elite trendsetter in the sports space. His unique ability to evaluate and develop talent is unquestioned. However, it’s his keen beat on the culture and future of the women’s basketball space that truly separates him from others. From facilitating marketing opportunities for teams and players to growing personal and business brands, Swift’s creative instincts are greatly valued in this current landscape of NIL and revenue sharing.”
Ray Caldwell
IFN (Under Armour) & San Antonio Finest (Adidas) · McDonald’s All-American Vote
“Fly Swift Management, led by Damion McKinney, offers practical, accessible guidance that helps athletes grow and navigate their path to college and the pros. Damion blends hands-on skill development with a clear understanding of recruitment, college eligibility, and the pro pipeline, translating complex processes into actionable steps for students and families. He creates personalized development plans that cover on-field skills, film study, training cadence, nutrition, and injury prevention, while also building essential mental skills like goal setting, resilience, and focus..”
Shereka Wright
Head Coach · University of Texas at Arlington
Contact
Let’s Build Something Powerful
We are seeking partners and athletes who are ready to move with intention — and grow with us. Whether you represent a brand, an athlete, or yourself, the first step is a conversation.
- ✉ info@flyswiftmgt.com
- 🌐 www.flyswiftmgt.com
- 📱 @FlySwiftMGT (IG & FB)
Three Simple Steps
01 Discovery Call
02 Partnership Agreement
03 Activation
02 Partnership Agreement
03 Activation
Book a Discovery Call
